Paid media optimisation

WE ARE RIGHT FOR YOU IF:

Too many paid campaigns are built on guesswork. Audiences are misaligned. Messaging is mismatched. Budgets leak. Reporting gets fuzzy.

We help you fix that—by bringing structure, learning, and clarity to your paid media spend.

Whether it’s Google, Meta, LinkedIn, or programmatic channels, we treat every click as a signal, and every campaign as part of a measurable growth pattern.

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Aligned with your growth stage

We tailor your paid media approach to match where your business is right now—whether you’re validating traction, scaling demand, or fine-tuning efficiency.

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Integrated with your funnel

Your campaigns won’t live in a silo; we design them to work in sync with your website, CRM, landing pages, and sales cycle so that no clicks are wasted.

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Built to test and iterate

Every campaign is launched with a learning plan—ad variations, audience hypotheses, and messaging tests—so we continuously improve performance, not just monitor it.

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Focused on measurable performance

From clear conversion tracking to reporting dashboards, we make sure every impression, click, and conversion is tied to meaningful outcomes—not vanity metrics.

Stop wasting media spend on autopilot. Let’s build a growth engine that actually pays off.

Our framework: from spend to signal

Inspired by our logo’s spiral-to-hexagon logic, we optimize your media investment through three clear phases:

🔄 Spiral: Audit & Insight
  • Channel + creative performance review

  • Audience + offer alignment check

  • Funnel structure diagnosis

⬡ Transition: Test & Rebuild
  • Campaign restructuring

  • Landing page adjustments

  • Conversion event calibration (GA4, GTM, CRM)

⬢ Hexagon: Scaled Optimization
  • Variant testing + learning loops

  • Cross-channel reporting clarity

  • Budget shift modeling + scaling strategy

No guesswork. Just pattern recognition at scale.

We worked with largest global brands

Paid media driven growth has a pattern. Let's find yours!

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what your get with our paid media optimisation service

A full-service, performance-minded paid media engine

01.

We review what’s running, what’s wasted, and where the opportunities are hiding.

02.

Your ads only work if they land well. We make sure the message matches the moment.

03.

Ongoing reviews to keep performance sharp and spending focused.

04.

Every campaign is built to learn. We test variables that actually matter.

05.

Reporting that shows signal, not just noise. Always aligned to business goals.

06.

We work with you, not just for you—through honest dialogue and proactive partnership.

Get in touch

Let’s get started with your growth

Go Figures is an performance marketing agency based in Helsinki Finland.

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